An Engagement Approach for Strategic Meetings Management Programs

Employee engagement is a hot topic in the Meetings industry, but we usually apply it to engaging meeting attendees during the events they attend.  Ask any executive however and the ultimate goal of employee engagement is to improve employees’ contributions to a company in driving business outcomes. This is an opportunity for meeting management programs […]

How Does Strategic Meetings Risk Management Impact Your Meetings Policy?

Compliance sections in meetings policies have expanded beyond the use of certain suppliers or approval processes, to include language that mitigates strategic risk.   In order to mitigate the risks associated with meetings & events, a meetings policy must address compliance to policy, suppliers, and processes, as well as compliance to strategic meeting & event […]

How to Successfully Implement a Global Strategic Meetings Management Program

Part One of a Multi-Part Series on Globalization If I learned one thing from my most recent four-year foray into designing and building a global strategic meetings management (SMM) program it’s that NOBODY WANTS TO BE TOLD WHAT TO DO BY CENTRAL, whether central is HQ telling the field, or the United States telling another […]

If Your Company Conducts Meetings, Your Employees, Brand, and Finances are at Risk

Meetings remain a necessary way for us to communicate information, build relationships, and sell to our customers.  BUT, like with many things in life, there is a degree of risk associated with them, and where there’s risk, there’s also the responsibility of those of us in the industry to mitigate that risk.  And the risks […]